Q. Where can I find demographic info?

We provide access to many databases providing demographic info. SMU libraries have a couple research guides that should be helpful in selecting the best resource for your research:

• Meadows>Advertising>Consumer research: Demographics
• Business Library>Demographics.

Simmons OneView is a particularly powerful tool (the link goes to our training guide for it).

Please remember that librarians are available for in-person consultation. If you would like additional assistance selecting or searching databases, consider scheduling an appointment with one of us.